Chris Chuter: @Chris_Chuter

Show Notes:

• 00:47 - Peeple: What is it? Why?
• 02:59 - Iterations and User Testing
• 13:32 - Complexity of Installation
• 17:26 - Device Integration
• 22:15 - Setup and Installation
• 25:35 - Laws and Building Codes
• 26:39 - Getting Started in this Space
• 31:29 - Ensuring Quality, Integration Testing, and Deployment Pipelines
• 33:18 - The Manufacturing Process

Resources:

• If This Then That (IFTTT)

Transcript:

CHARLES: Hello, everybody and welcome to The Frontside Podcast, Episode 82. My name is Charles Lowell, a developer here at the Frontside and your podcast host-in-training. With me is Elrick Ryan. Hello Elrick.

ELRICK: Hey, hello.

CHARLES: And today, we are going to be continuing our series on the Internet of Things and we have someone on the podcast today who's going to talk to us about the Internet of Things. His name is Chris Chuter and he is the CEO, inventor and founder of Peeple. Hey, Chris.

CHRIS: Hey. How is it going?

CHARLES: It's gone well. Thanks for coming on the program. Peeple, what is it? Why don't you give us a quick overview of the product? Obviously it pertains to IoT, what is it and how did you become involved with it? Let’s delve into that.

CHRIS: Yes, sure. Let me give you the elevator short version first then we can dive deeper. Peeple is caller ID for your front door. The idea is when you get a phone call and you don't answer the phone, what happens? It goes to your voicemail. You know someone called you. But today, if someone comes to your house, you have no idea that they came unless you're there. This is the central problem that we solved with Peeple.

It’s a little device, a hardware device, an Internet of Things device that fits over the peephole in your door in the inside of your house. When someone knocks or doors open, you get a push notification on your phone. You can open up the phone and you can see a live view of your peephole. In a nutshell, Peeple is a smart peephole.

CHARLES: Is it more for the case when you're not home at all or do you find the people use it for what you would traditionally use a peephole.

CHRIS: It depends on the person. Now, my personal use case is for keeping track of wandering kids and that's actually inspiration for this invention. I have two boys and when one of my boys was three years old, he managed to open the door, walk out, go on to the street and walk down to the end of the street. Now, I live in Austin and I live right off the edge of a very busy street.

Now, my kid didn't die or anything like that. It's not a really sad story but a neighbor brought my kid home and it was one of those moments as a parent where you're like, "Oh my God. I'm a terrible parent." But being an inventor and an engineer, I was like, "I'm going to hook something up that just tells me when my door is opened or closed," and it morphed into this invention. We showed it to people at South by Southwest almost three or four years ago. That's when we realized we were on to something that didn't exist. It was just a little camera on the door.

CHARLES: Tell me about those first versions. I'm so curious. It sounds like there's a lot of layers of functionality that you've been through, a lot of iterations so I'm curious about that. What's was that zero iteration look like?

CHRIS: Version 0 was made in 24 hours. It was a hackathon for... I can't remember the name of it. There was a hackathon group that recently imploded and we won this hackathon. The hackathon thing was to make something... I'm not sure if this is for Internet of Things but we were all making that kind of stuff. I made this little Raspberry Pi demo with a little mini door and I had talked to my wife and this is how I was able to make this invention, to keep track the kid as I was busy doing other stuff but I talked her into giving me 24 hours to make this one thing. Then me and another guy, David we won this hackathon. We were like, "We've got to turn this into a real thing," because one of the awards of the hackathon was you go to Silicon Valley, you show this off and you do all this cool stuff with it. We were like, "We've got to actually turn this into something that's presentable." That was Version 0. It was just a little Raspberry Pi.

CHARLES: Now, what were you doing to detect the state of the door?

CHRIS: That's the crazy thing. The first version of the device had more sensors on it than the final version. The first version had everything. It had a doorbell, it had a knock sensor, it had a motion, it had a speaker that played Paul McCartney's 'Someone's Knockin' At The Door,' but it had an accelerometer. I threw everything in there the first thing and half of it worked for the hackathon demo but it was good enough to win. This is something that, I guess I could call wisdom now but the real thing I learned is you start with everything and then you narrow and get it more tuned and highly focused and more precise as a device, like the difference between the iPhone and the Samsung phones. One of them is to throw everything into it and then the iPhone is just really specialize into a few things really well. The next three years, we're pulling stuff out.

CHARLES: What are some examples of that calling that you're describing where you're saying, "I'm to take this out? I'm going to take this out. I'm going to take that out."

CHRIS: We got rid of things like the doorbell and some of the other sensors, mainly because it was just a wiring issue and as well as we wanted to keep track when the door was opened and closed. It didn't make sense to have the speaker on there at the time so we really focused more on the accelerometer and the knock sensor for the first version of Peeple.

CHARLES: That is not the final version. Is it mostly just the accelerometer? What if someone doesn't knock? I assume there's some sort of detection that goes on with the camera.

CHRIS: That's the next version. That's something that we've been working on right now, what we're going to be delivering. We have delivered our first, I would say Version 1.0 of Peeple devices to our customers. There's a thousand of these or so in the wild, all around the world and the next version we have added -- and I guess this my first real announcement of this -- a motion detection module. It's not a camera-based. It's more or less magic and it just works through the door. That's the most I'm going to say on it right now because we're probably the first hardware device that it's actually using this technology.

ELRICK: That's an excellent pitch. Everyone loves magic.

CHRIS: Yes, it's basically magic. It works through the door.

ELRICK: As you were going to these iterations, were you doing like user testing to see what users wanted? Or did you internally say, "This doesn't make sense. Let’s just take this out."

CHRIS: Absolutely. That's the second part of this story. After this hackathon happened, we prepared to go on the road show to go and show it off to Silicon Valley but in the meantime, this hackathon group, I think it was called AngelHack, it imploded. One of their founders made all these disparaging comments about homeless people and what essentially happened is we lost the award. They said, "We're sorry. We can't give you the award," but we had spent about three months fine-tuning, making something pretty and putting a pitch together.

I went in and I pitched at a TechCrunch Meetup in Austin and we came in second at that but during that meetup, I met one of the reporters and said, "You really need to talk to these guys in San Francisco called Highway1," so I did. We eventually ended up moving to San Francisco. Now, the reason I mentioned that to answer your question is they understand this idea of user testing, I think better than a lot of people. Even though they were focused on working on hardware and getting an IoT device that works out there, they were drilling it into our heads is, "You have to get this in people's homes now. I don't care how bad it is. I don't care if you have to hire people, to sit at a peephole and just look through it and pretend like there are hardware device. You got to do this and you have to find out what the problems are, what works. I want you to look at your biggest fears of this thing and you quash them and you do that before you put any Silicon down," so we did that as best we could.

CHARLES: So you did that with the Version 0 and Version 1 devices?

CHRIS: Exactly, just a Version 0, I have all these pictures. We put them in about 12 to 20 homes and we have these long extension cords powering this thing because we didn't have the batteries to figure out. We had these huge lag problems. It would take like 30 seconds to a minute before something would happen. We had all these issues but in the end, people were still like, "It had these issues. You couldn't do this," but the fact that I had a door log, a door diary as what we're calling it now, that's something I never had before. That's where your secret sauce is so we ran with that.

CHARLES: Yeah. That's the kind of thing it never even occurs to you.

CHRIS: Exactly. In the app, or at least the early versions of the app, is you have these versions like a calendar that are like, "Okay, I got 10 visits yesterday. I got 20 visits today. No one came to visit me today. I'm so sad," but I have a calendar of, I think it was May of last year when I got visited by three or four magazine salesman in one week so you could correlate that with, "Did we have any break ins?" or something like that.

CHARLES: Yeah, it would be interesting to be able to share that data with your neighborhood or somehow coordinate that. one of things I'm curious about too is you did this user testing you were talking about, doing the wiring and the installation, it's a conversation that always comes up when you're talking about custom hardware because there's always the drive to be small, there's always the drive to be have a small form factor and then you have challenges of power like how do you power this device. How cumbersome is the installation onto someone's door?

CHRIS: Yeah, we had it all. That's a big difference, I think between San Francisco or Silicon Valley and other towns is there's this acceptance and there's this readiness to participate in the tech scene. We did a call out for volunteers and we had no problems finding them. They didn't mind us coming to their house and hooking up these big, bulky things and just being real intrusive. The fact that we found these people and they were the key to this early stage of, "Do you become a product or do you not?"

We were only there for four months but by the end of this time that we were there, there was this legitimate tangible feeling of we're not a prototype anymore. We're a product and we didn't have a product. It was just prettier but we could see the light at the end of the tunnel. I don't think that would have happened had we not gone through this very painful experience with all these poor people that we inflicted our device on.

CHARLES: This actually is fascinating because obviously, you're back in Austin now and I never heard of programs like that, like sign up to have someone come up and test it at some alpha stage prototype in your home. That sounds crazy and yet, it sounds like they were just going out of the woodwork.

CHRIS: In San Francisco, it's not a problem. If I put the call out now, I probably have to really like, "Here's an Amazon gift card." I have to start doing a little bit of bribery.

ELRICK: I think I would sign up just to see the cool tech.

CHRIS: Yeah and those people exist. I think we don't have the means to really find them. That infrastructure already exists. In Silicon Valley, you just go down to Starbucks.

CHARLES: There ought to be some sort of meetup for people who want to experiment with very early stage IoT devices here in Austin. Maybe, we'll have to look at it. If that doesn't exist, I would love being a guinea pig. I actually think there is an untapped willingness here but there's just not --

CHRIS: I think you need a critical mass of hardware people and hardware devices that are ready to be put in doors or put in the houses. There's definitely some in there. I have a lot of friends and there are hardware meetups that we go to but this stuff takes so long and it's so hard as hardware is hard. There's that small window of, "We got this little idea of a water sprinkler. Do you think anyone want to try it out?" or something like that and then the moments gone. Then six months later, there's another one.

CHARLES: Yeah. I wonder if there's a way to really decrease that iteration cycle so that you can get feedback more quickly. I guess the problem is when you need a physical device, you just needed a physical device.

CHRIS: We're talking about the Maker Movement and the MakerClub. If you're part of those, these people are hard to find. People that go to Maker Faires, that's the people you're looking for.

CHARLES: Right. Now, transitioning because ultimately your target customer base is not makers, not people who are willing to put up with wires and cabling and people doing protracted installation. What does the kind of 1.0 product look like? Because what I'm curious is what immediately jumps to mind is this thing sounds like it's going to probably consume a lot of power. How do you get the power to that and what are the challenges and what are the tradeoffs that you have to make to try and get that power consumption down or get the installation complexity down? How complex is it today to install?

CHRIS: I guess, I'll toot my own horn a little bit but I think we have one of the easiest IoT devices on the planet to install. You can possibly not even need tools. You can use your fingers but the biggest challenge for any IoT device is getting that home network connection. If there's been a few technologies through the years in which they've tried to fix this problem, basically just like self-pairing or things like that, like how Bluetooth can sometimes be really cumbersome. Now imagine that with Wi-Fi, it's the same thing but now you've got a password you've got to throw in there.

That’s really the only real hiccup with the installation on our device and we tried a few things. We went through about three different Wi-Fi chips before we settled on what we were using now. The first Wi-Fi chip was a TI one, which offered this nice pairing capability but it just didn't work half the time. Then we switched to a Broadcom chip, which was really solid and stable but turned out to be the most expensive component in the whole device so we had to get rid of that.

The Wi-Fi issue was something we had to solve early because it goes also toward your power consumption. We have a camera and a Wi-Fi chip and both of those take up to 140 to 200 milliamps of juice when they're on. We had to be really smart of when this thing was going to be on and that's essentially when we went in parallel with the knock accelerometer. This device stays asleep most of the time and that's how we get the many months of battery life out of it. We put a rechargeable battery inside, it only turns on when it needs to and it's just hanging around waiting for an event for the rest of the time. Those were the things we were solving to get the Version 1.

CHARLES: Now, it's waiting for some event but in order to receive the event, doesn't the accelerometer need to be on? Or is there some motion detector that --?

CHRIS: That's a solved problem. good news was that accelerometers are extremely low power in the nano or picoamps but that's also another reason why the motion detection was going to be a hard problem because that is not, unless you're using what's called a PIR that is not a low power solution.

CHARLES: Acronym alert. What is a PIR?

CHRIS: It's an infrared proximity detection. That's how almost all motion detection cameras work. They have one hole for the camera and another hole for the PIR. The problem with these are is they don't work well in sunlight, outdoor-light and things like that in one of our use cases so we were kind of stuck. That's why we've recently come up with this new motion solution that doesn't rely on that technology -- the magic solution.

CHARLES: All right. When we're going to find out about the magic solution?

CHRIS: As soon as I ship this next version because it is being used in a few products but it's not really stateside yet and I want to save my thunder but it's something that I think is really cool. It really is magic. It's just amazing to me that it works.

CHARLES: Well, I'm eager to see it. You were talking about Wi-Fi being one of the biggest challenges. That's a perfect segue. The connection to the network for something that we're always curious is discovering a new and interesting device is always a pleasure and then the next thought that almost funnels immediately after is how can I integrate this with other strange and wonderful devices to make something even more wonderful? A question we ask everybody is have you thought about how this might be a participant in an ecosystem so if there were other devices around the home, how would they even talk to the people? How might it offer information to someone looking to, maybe do some custom integration in their home?

CHRIS: That's a lot of questions in one. Essentially, there's two ways of looking at it. You can look at it from your customer's perspective, what kind of customer do I think is going to have this or is going to use this the most. Back when we came up with this, there were a lot of do-it-yourself types and If This Then That protocol was out there but we really wanted to focus on something that was incredibly easy to use and didn't require you to program anything.

I was really frustrated with the whole idea of Internet of Things because it almost implied that you had to be a programmer to use it. I didn't like that at that time. I've since come around to it because there's all these great tool kits out there. We initially looked at integrating with HomeKit. We thought they'd be perfect but what a lot of consumers don't realize is early HomeKit -- I don't believe it does that anymore -- made you modify your hardware to put in this special Apple hardware. When you're making a device, it is so hard just to get the hardware down. It's so expensive. To add anything or to put anything else in there, it's a huge friction point. It's really something that small startups just can't afford to do.

A big Nest or a company like that have no problem but when you're making a one device, this is a big deal so we weren't able to really leverage something like HomeKit for an API. But we do have our own cloud-based API. We're RESTful API but it's just not documented and put out in a way where we want to have people programming it. But the good news is we did leverage several APIs when we were making things like the app and doing things like the push notifications and things like that. Now, it turns out that a lot of the case we used are now integrating with things like Alexa and other device protocols so we essentially get those for free. This whole ecosystem is forming around us. Just most important is to get your device out there because you have a vision for what the device will be used for. But then your customers tell you what the device is really useful for and that's when the real work starts.

CHARLES: Right. I guess, it's true you have your first line of customers and I guess the use case what I was thinking of is me being a developer. I'm thinking what products could be built then using this as a component, so to speak. Have you'd given any thought to that or have anyone had approached you to say, "This is amazing. I'd like to build this meta product that integrates that," or is it kind of early days?

CHRIS: Early on, that was the approach of the Internet of Things and it merged away from that in my experience. Early on, it was all about building blocks. You got to understand, these are old Zigbee Z-Wave programmers and that was the whole concept. Then it got turned on its head by, "I really have this problem that I need to solve and I don't want to have to make a bunch of building blocks to do this." For attacking it from the other side, like you're saying, building up into pieces, I really recommend you talk to the Twine guys -- super mechanical -- they're here in Austin as well.

A year or so before, we came out with Peeple. They put out this device which was exactly what you're talking about. An Internet of Things type hub where you just add in all the pieces and then you integrate with everything. They can better give you a story of how that lifeline goes.

CHARLES: Yeah, because it's always something you think about because you've got all these wonderful things.

CHRIS: Yeah, some would say, an Internet of Things.

CHARLES: Yup, or at least a floor plan.

ELRICK: When someone gets a Peeple device, what is the full installation story and set up? What is the walkthrough for that?

CHRIS: We have a little video of that. What you essentially do for Peeple when you're installing it on the peephole in your door, you unscrew the peephole. Now, the way Peeple's work is they need to handle doors that are variable width, depending on where you live. There's no real standard. All of the Peeple's work by having a shaft that you screw onto another side so it's basically two pieces. Now, one of those shafts holds this bracket that we include in the package. You screw that onto your door with the peephole holding it to the door, then you turn on the Peeple device and you connect it to your home Wi-Fi and then you're ready to go. That's it.

CHARLES: That's the hardware side of the onboarding and then what about the software? How do I go and look at my door diary?

CHRIS: You do this during the installation. You go to My.Peeple.io and there's a little button to add your Peeple device. UI-wise, it's one user interface among all the platforms whether your Android, iPhone or on a browser. You just go to that webpage and associate your account to your Peeple devices. You will have to log in. You can log in with Gmail, Facebook or just a regular email. Then you add your device and any time you go back to that page, it will show you only the videos from your device so you have a list of all the events from your Peeple device on that page or in that app.

CHARLES: That is interesting. I'm looking at the videos right now online. Although my problem actually is I've got a glass door.

CHRIS: Yes, we got you covered as well.

CHARLES: You do?

CHRIS: Yes. The reason you have a glass door or a peephole and many people don't realize this is it because it's required by law. If you ever plan to have run out your house as a multi-family unit, you have to have a peephole or a window surface to where people can look out. Once we figured that, that's when we realized we were onto something. The first versions of Peeple came with these little adhesive pads that we called gecko skin and this is where we learned a valuable lesson. No matter how sticky you make your stickers, they're not sticky enough.

We included three of these little tabs in every device to put on a glass door, if you had glass so the Peeple device would work the same way for glass door, except that you would use a sticker, instead of unscrewing the peephole. The only problem with the stickers were is they were not sticky enough. If there was condensation or a weather event or something like that, these things would fall off so we made a modification. We found better stickers and I mailed those out to all the people. But this is why hardware is hard. You're going to make these mistakes. In all our testing, we didn't find this but of course, once you have a thousand testers, you find a little more.

ELRICK: That's interesting that you brought up the laws about the peephole. Were there any particular building codes or anything of that nature that you guys had to be concerned about when having Peeple installed things on their doors that you had to figure out before shipping them out?

CHRIS: Not really. The Texas property code is more geared among making landlords do the right thing. In case you're wondering, I think it's Texas Property Code 94-152 that covers this. There must be an external viewable portion for all multi-family units to the front entryway. Now, this is just the Texas law. We had to look this up in a few other states and it turns out there's one in San Francisco, there's one in Virginia but they're all different. But so far, we haven't had any issues with any property codes or building code issues.

CHARLES: This has been an almost four-year odyssey for you that you've been on, right?

CHRIS: Right.

CHARLES: You've been involved in this scene and working with hardware probably for a long time even before that, it sounds like. For people who are just getting into it, because I feel like there's this wave cresting now, where these types of startups and these types of side projects and hobby projects are just starting to enter the mainstream. Do you have any advice for anybody who would want to get into this space?

CHRIS: Well, that's a great question. Of course. Now, contrary to what you just stated, I didn't have much of a hardware background. I'm a software guy. I can personally attest to the pains of becoming a hardware guy. Now, the irony of this is I do have a master's degree in electronics engineering but electronic engineering is so huge. It's such a big field that you can spend your entire career not doing much hardware. But I always had the ability to go back and build some circuits but I would say the number one thing, if you're not a hardware guy is go to some of these meetups or get involved in a community and find yourself one, someone who has experience doing hardware because coming from the software room, you're used to this flexibility of changing a few lines of code and being everything changing.

Now, when you get a hardware guy onboard and our hardware guy's name is Craig, when he comes to work --

CHARLES: Or gal.

CHRIS: Yeah, or gal, of course. When they look at the same problems you're looking at, they're like, "Hold on a second. Let’s step back. Let’s test this." There's this quantitative slowing which you need to have as hardware because once you build a PCB, a circuit board, you are now stuck with that board for the next month or so because it takes a while to make another one so get that right before you jump around and do all these changes. My first advice would be is get help. There's no shame in going out there and you might be surprised. There are so many people out there that want to join in. If you have a good idea, there's plenty of people who want to contribute.

CHARLES: Would you say that there are communities out there like the software communities where you have meetups? Some of the software meetups are just fantastic, where people are so welcoming and they're just so excited to share the information that they themselves are so excited about.

CHRIS: Yes and there's the same thing as on the hardware side. You would definitely go to a few hardware meetups, there are several in Austin. There's at least one every week and it's a great chance for people to tell these kinds of stories. This is a maker type community so they welcome these ideas because that's what fuels their enthusiasm. Every time someone is doing something new, they want to hear it. That's the change now. This decade has happened to where you can go out and buy a few modules and make your little device.

Then there's the next big step of turning it into going from prototype to hardware but you can get all those kinks out without having to make your own printed circuit boards, without having to have a huge firmware background. Just knowing a little bit of tech and a Raspberry Pi, you can test out your inventions at this early stage without having to invest all this money and these other things. There's never been a better time to do it. I would leave your listeners with is if you got something swirling around your head, get a Pi, get a little Arduino and do it. There's nothing stopping you.

CHARLES: Yeah, it's shocking how affordable they are.

CHRIS: I don't even touch on China, by the way but that's the next step.

CHARLES: That's the great thought that I want to leave everybody with but I actually have more questions so we won't leave everybody with that. We'll keep on going because I want to talk about China and I want to talk about something that was in there. You've touched on it a couple of times when telling your story how you go from this just do it, get it out there, get it into people's homes, just get the Version 0 out, just buy an Arduino, slap together something terrible, that is at least one millionth of the dream that you have and you've taken your first step on that odyssey. That's a very common story in software.

The way that we develop software too is have these agile methodologies and these techniques to reinforce them, testing, continuous integration, continuous deployment. How does that play out? A fascinating subject to me personally is how do you do that in the context of hardware. A question that I love to ask is how do you do things like ensure quality? How do you do integration testing? How do you have a deployment pipeline if you've got these Peeple devices out there on tens of thousands of doors globally? How do you push out a bug fix or a feature update? What’s the automation around that look like?

CHRIS: The over-the-air updates are your friend. If you're going to make a hardware device, I recommend making a Wi-Fi enabled device because then your firmware is not locked, then you can do over-the-air updates. That has been a lifesaver. We've done maybe a dozen software updates to our device to date, sometimes little changes, sometimes big changes. But what happens is any time the Peeple device wakes up, it says, "Hello, server," and the server says, "I got an update. First, let me give you all these images." Give me the code. The devices are constantly upgradable, just like you'd expect with software.

Now, with some of these Bluetooth devices, you can't do that. You've got to go out the door being ready to go with no issues. It's a friction point to tell someone, "Your headphones can't work now. You need to plug it into a computer. You need to download this firmware upgrade. You need to update the firmware doing it by hand." That just isn't going to fly in today's consumer market so I would recommend if you can, make your device a hardware Wi-Fi device, get a Wi-Fi module in there and that opens up the world to you on doing a lot of these updates, to answer the last part of your question.

CHARLES: You mentioned China, since you're touching on the manufacturing process or just the market over there or --?

CHRIS: Yeah, be ready to fully commit. I've been to China, maybe four times now. I have a 10-year visa. It took a while to find the right partner and you've got to be boots on the ground in the factory for a couple of weeks just getting the whole line up. It's a whole another product when you're at the manufacturing stage. You're making all these little test things, they've got to hook up the boards to certain devices, they've got to put the firmware on it, they've got to do these things. It's a whole another job. That's why when you do these Kickstarter. They say, "We're going to be out in three months," and then six months later, "We're still working on it."

I have a lot of empathy for this because I've lived it. You think, "I've got everything done. My hardware works. All I have to do is team up with someone to just make it and with them, we'll ship it." There's a whole another level to just a manufacturing piece and you can't really learned. There's no real textbooks to learn this because every factories are different. Our factory is right north of Shenzhen and we talked to some US manufacturers but they just weren't competitive to be in the discussion so you pretty much have to go overseas and then you have to sit down with them and just a little bit of communication difficulties can bring down a whole manufacturing line so it's very important that you're very hands on and you see your product all the way to package.

ELRICK: That's interesting. I know of it but I never really thought about it because I was really not in that position. What are some of the higher level of things that you should look out for when evaluating a manufacturing partner?

CHRIS: We talked to about a half a dozen before we decided on our manufacturing partner. The big one for me was cultural fit. I talked to some of the big ones like the one that makes the Apple phones, we talked to them for a while and I just found that I would say, "We would like to do this or we need this," and then the next week, they'd be asking a question, "What about this?" and I'm like, "Oh, you didn't understand what I was really asking," so you would lose weeks just by tiny misunderstandings.

I found a manufacturing partner that has a subsidiary here in the US and my main contact grew up in the United States but he also goes to China every other week. Having that kind intermediary made everything so much easier. The communication was never an issue. I was able to get things done almost twice as quick with the other manufacturers I was talking to. In the end, they also came up with a great price so it turned out to be a win-win.

I would recommend talking to the bigger manufacturers but spend a lot of time on the smaller ones and really figuring out is the communication up to snuff to really make your product. It's huge.

CHARLES: What a story. I'm really glad that we got to have you on the podcast, Chris because you have the story that starts from literally slapping a Raspberry Pi and an accelerometer and speaker and apparently a bunch of other things on your front door and with an extension cord and walking a continuous path to where you're flying back and forth between China and Austin to inspect and ensure your assembly line and making a real product. It demonstrates that it can be done by the fact that you have done it so I think it serves as an inspirational case for a lot of people out there who might think that this is something that they might want to do. Or think that they're capable of. Thank you so much for coming and talking about Peeple. Everybody, you can go ahead and check it out. It's Peeple.io, right?

CHRIS: That's correct.

CHARLES: All right. Also, is there anything else that you'd like to announce other than the magic, which you're going to keep a lid on?

CHRIS: Yes, I know I'd appropriately teased everyone about that but you can go to our website. If you go to Shop.Peeple.io, we're taking preorders for this next magical version, the Peeple Version 1.1, I guess I'll call it. I would like to add just before we go is if you're going to endeavor to do something like this, make sure you have a very understanding family because they couldn't have done it without a wife and kids that understood my craziness and allowed me to have just a complete mess of our house for, I guess, for three years now.

CHARLES: Thanks again and thanks everybody for listening to this episode. You can get in touch with us on Twitter. We're at @TheFrontside and you can always find us on the web at Frontside.io and there's a contact form and we'd love to hear from you, for any reason whatsoever. Thanks, everybody and we'll talk to you next week.